Years: 2025 – ongoing
Assignment: A real laboratory of urban experimentation that connects ideas, people, and unused spaces to generate new economic, social, and cultural opportunities. A social brokerage service, an engagement and involvement process, and a physical communication and information space where ideas seeking a home can be matched with opportunities. Developed in collaboration with Codesign Toscana.
Activities:
- Set-up of a dedicated space in a vacant shop and production of narrative and graphic tools to communicate the project and enable participation
- Design and facilitation of active listening activities
- Participatory mapping of vacant premises and structured collection of needs, dreams, ideas and availability from the community
- Brand identity, visual system and communication
- Public engagement and activation events
