{"id":2776,"date":"2020-01-27T17:57:55","date_gmt":"2020-01-27T16:57:55","guid":{"rendered":"http:\/\/lama.graphic-news.com\/portfolio\/how-to-create-and-promote-a-residential-brand-in-a-new-suburb\/"},"modified":"2021-04-03T17:34:38","modified_gmt":"2021-04-03T15:34:38","slug":"how-to-create-and-promote-a-residential-brand-in-a-new-suburb","status":"publish","type":"portfolio","link":"https:\/\/agenzialama.eu\/en\/portfolio\/how-to-create-and-promote-a-residential-brand-in-a-new-suburb\/","title":{"rendered":"How to create and promote a residential brand in a new suburb?"},"content":{"rendered":"\n<p>The housing cooperative Uniabita was facing a stagnation in sales of the new complex developed in Sesto San Giovanni (Milan, 250 accommodations) called \u00abUnivillage\u00bb.<\/p>\n\n\n\n<p>In 2018, LAMA carried out a <strong>CAWI survey <\/strong>on the contacts collected by Uniabita. Based on the results of the survey LAMA designed the <strong>marketing strategy <\/strong>diversifying contents for specific targets. The strategy led to the completion of sales in two years.<\/p>\n\n\n\n<p><a href=\"http:\/\/www.uni-village.it\">www.uni-village.it<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The housing cooperative Uniabita was facing a stagnation in sales of the new complex developed in Sesto San Giovanni (Milan, 250 accommodations) called \u00abUnivillage\u00bb. In 2018, LAMA carried out a CAWI survey on the contacts collected by Uniabita. Based on the results of the survey LAMA designed the marketing strategy diversifying contents for specific targets. [&hellip;]<\/p>\n","protected":false},"featured_media":5765,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[],"tags":[317,279,315,316],"cliente":[318],"programma":[],"class_list":["post-2776","portfolio","type-portfolio","status-publish","format-standard","has-post-thumbnail","hentry","tag-clientsprofiling","tag-profilazioneclienti","tag-strategiccommunication","tag-strategicmarketing","cliente-uniabita-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LAMA &#8211; How to create and promote a residential brand in a new suburb?<\/title>\n<meta name=\"description\" content=\"The housing cooperative Uniabita was facing a stagnation in sales of the new complex developed in Sesto San Giovanni (Milan, 250 accommodations) called\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agenzialama.eu\/en\/portfolio\/how-to-create-and-promote-a-residential-brand-in-a-new-suburb\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LAMA &#8211; 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